Smartphones dominate our attention throughout the day. They have come to change the very nature of how we interact with the world around us, including the way we do businesses. When it comes to the travel and hospitality space, mobiles have drastically reshaped their functioning, that too in the favor of the consumer. And, with […]
Social media marketing is a completely new, but vital part of online marketing that has taken off in the last few years. A brief definition of it is the process of increasing traffic to your site or gaining attention online though social media sites. What are social media sites? These types of sites are ones […]
Search Engine Optimization (SEO) is the process of improving the volume or quality of traffic to a website or a webpage (such as blogspot) from search engines via ‘natural’ or ‘un-paid’ (“Organic” or “algorithmic”) search results as opposed to other forms of search engine marketing (SEM) which may deal with paid inclusion. As the name […]