Guest posting is an effective way to get backlinks and build your online reputation. This strategy opens a whole new world for you and your blog in terms of traffic and exposure. It is a win-win for both the blog host and the guest poster; the blog host gets unique content and the guest poster gets exposure. However, you can’t post content on just any blog. It is important that you write posts for high quality blogs that are relevant to your niche and receive targeted traffic.
With a few advanced search queries you can find several blogs where you can post fresh content. Google is your friend. Additionally, if you have a well established site and know a few people in your niche, ask them if you can guest post on their blogs. When it comes to finding the best guest post opportunities, your network can be a powerful ally. There is no doubt that this will be the first way to start growing your audience and establish your online presence.
Join a guest posting community. There are several online communities that connect guest bloggers with people looking for fresh content. These sites allow you to submit a request or offer to write content for other blogs.
You can also find some good guest post opportunities in blog directories. You have pages after pages of blogs in all niches. All you have to do is to find those that are relevant to your topic, check their popularity and rankings, and contact their owners. You will find a wide audience of bloggers looking for your services.
Many webmasters use Twitter to identify guest post opportunities. This social media platform allows you to find high ranking, highly followed blogs where you can write posts in exchange for a backlink. You can also use Twitter to find key influencers in your niche and announce your intention to write a post on their blogs.
One of the best ways to find blogs relevant to your niche is to look at your competitors’ backlink profile. If they have been guest blogging as a link building strategy, you will be able to make a list of blogs that accept posts just by analyzing their profiles. When you write on other blogs, you can use the resource box to advertise your desire to guest post. Don’t forget to use Facebook and Google+ for finding relevant blogs.
SEO stands for Search Engine Optimization. It is a set of optimization strategies and techniques for websites, blogs and web pages with the aim of improving organic positioning in search engines such as Google by generating traffic and digital authority.