We now live in a world where absence on the internet is like “not existing”. This is true for individuals as well as corporate entities. Whatever be the nature and size of your business, having a website for it has become a must. But wait! Don’t think that your work is done there. A website, to fulfill its purpose, needs to be managed. You need to keep it active and promote it for people to at least find it. This is not a task that can be done overnight and then forgotten. For this you will need the assistance of experts who can design it, develop it and also help you reach your target audience. For all this, what could be a better option than outsourcing website design and development work to India?
Over the years, India has become the hub of outsourcing, particularly for the IT and related sectors. According to the reputed US-based business and technology news website – Business Insider – more than half of the world’s outsourced IT services are carried out from here. Also, Tholons – a Services Globalization and Investment Advisory firm has ranked India as the number one outsourcing destination for 2015.
This clearly reflects the level of confidence companies all across the globe have on this country’s IT skills. If you need more convincing, take a look at the below-mentioned reasons for outsourcing web development services to India.
Cost Cutting: Hiring an in-house team for this work is a complete no-no. It will require you to set up a separate department, invest a huge sum and ultimately reduce the profit margins. And even if you outsource this job to a company in your country, it will surely burn a hole in your pocket. But get it done from an Indian company and you would be able to get the same services for much less.
Quality beyond compare: Lower cost does not translate into compromised quality. Indian professionals are known for their strong knowledge base, especially in the IT domain. By availing their services you can get an eye-catching website that works well and helps in bringing more business. The quality of their work is undoubtedly at par with the international standards.
A Complete Suite of Services: The term website designing is concerned only with the visual aspects of a site and development refers to its backend coding and scripting. These two processes go hand in hand and are mostly carried out by the service provider simultaneously. But this is not enough to derive value from your online presence. You will need other complementary services for SEO, SMO, content development and many others. Most of the website designing & development companies in India would offer a complete suite of services that includes everything to make your virtual presence worth it.
Proficiency in English: India provides manpower proficient in English. It has the second highest number of English-speaking people in the world, just next to the USA. The language was introduced here during the colonial era and became an integral part of the education system. Furthermore, you can also find people who are proficient in other foreign languages such as French, Spanish, German, Chinese and Japanese etc.
Round-the-clock services: Indian companies that deal with overseas clients follow the shift work system, with day, evening and night shifts. This means that the time difference between your country and India will have no negative impact on the work. You can communicate with the company as per your convenience and avail their services 24×7.
When you are getting the same quality of services at a lower price, there is no reason why you shouldn’t outsource web development services to India. Once you have entrusted this job to an offshore company, you can focus entirely on your core operations and make the most on that front.
SEO stands for Search Engine Optimization. It is a set of optimization strategies and techniques for websites, blogs and web pages with the aim of improving organic positioning in search engines such as Google by generating traffic and digital authority.