If you are like me, you sit down each morning to crank out your articles on a consistent basis. I usually crank out a minimum of 10 articles, and once I’ve completed them, I look to the article directories to complete the marketing strategy.

You see, article directories have a vital role in the marketing of your products and services. They enable you to communicate with potential subscribers. There are probably over 1,000 different article directories available online today, and they each offer varying degrees of service to you, the article writer.

If you know what to look out for, if you know the vital ingredients for a reputable article directory, then you will succeed with your article writing and promotion. If you click on to the Alexa website, you should be able to find a list of the top article directories, and e-zine articles always come up at the number spot.

The specific features you need to look for when you are choosing an article directory is as follows:

1 – If you submit your article to an article directory, will it actually generate traffic to your website? There are some article directories that are very good at generating traffic, and there are those that are quite useless. There is no point in writing and submitting articles to directories that will not help you generate traffic when there are so many reputable article directories available today.

2 – It is important you learn just how many people visit the article directory. If the numbers are too low, then it will not generate much traffic to your site.

3 – It is vitally important that you find out how long it takes for your article to be approved and submitted online. I know of some article directories that take anywhere between 1 and 2 months to get approval. This is next to useless for me and I need my article live within a few hours.

4 – As you know, checking statistics is vital if you want to improve on your internet marketing conversion rates. Quite a few directories generate statistics. The statistics let you know how well your articles are doing and which ones are proving to be more popular. Be picky when you come to choose your article directories.

5 – Does your article directory offer up-to-the-moment support and advice? Will you get an answer if you have a query? Again, some article directories do not have the staff available to respond to any e-mails or messages that you might submit. This is no good to you. Ensure that you only deal with article directories that offer good support.


Source by Janet B Cole

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