If you run an offline business, then you are probably wondering how the new world online technologies that are opening up can help you. Maybe you have a website that offers directions to your business, a map, and some contact information, but this doesn’t really increase your business. It only makes your business more convenient for your customers. You can also have an email list, but the only people on your list are people who already shop at your establishment. The good news is that there is a way to have an offline business and utilize the new cutting edge technologies. In this article you will learn how to use twitter for offline businesses.

In case you don’t know, twitter is a great way to give your fans and friends updates about what you’re doing. The first way that twitter can be great for your offline business is that it can make customers, fans, and members of the community feel that they are part of your business. For example, when you are excited about a new product you are carrying, you can get others excited as well. Try tweeting about a new sale. Talk about how helpful and satisfying it can be to your customers, and you will probably see a flood of customers in your store. Remember that word travels fast, especially in well-knit communities. Let twitter act as your word of mouth.

If you have an offline business, twitter can help your business to seem up to date. Let’s face it, there’s not much you can do with your website if you’re not selling from it. You can put money into upgrading it, but will that really pay off? Probably not. Use twitter to show your fans and customers that you are keeping up with the trends. Just because you don’t have a high web presence doesn’t mean you’ve been left behind in the last century. You can still find ways to incorporate new technology. It shows that your business is alive and growing with the times.

It’s best to remember that twitter is a communication device. Use twitter to help your offline business communicate in the high-tech world. Mailed catalogues and coupons aren’t enough anymore. You need to use the online world to your advantage, even when you are offline. All you need is a little imagination and the drive to reach people, then you will be part of the new world of social networking.

Source by Leo Thomas

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